Sunday, February 20, 2011

Viewing Topic: ICLK Stock News Word of Mouth Greatest Influencer in Dog Owners Purchasing

interclick, inc. (Nasdaq:ICLK) announces results from the Company's latest audience insight survey on pet owners. Pet care is one of the fastest growing categories in retail and understanding the drivers behind pet owner purchasing is key for advertisers wanting to reach a critical audience encompassing 62% of U.S. households. interclick also finds pet owners to be highly influenced by online sources, evidenced by the Company's recent partnership with the Humane Society of the United States.


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